Let’s say you’re grabbing coffee in your neighborhood, and you pass by a familiar logo — the same one you saw last week in another city.

You might wonder: How does that even work?

That’s the magic of franchising.

And at the heart of it is something called a franchisor.

The person with the blueprint

A franchisor is the one who creates the original business — like the first burger shop, hair salon, fitness studio, or pet spa — and figures out how to make it run well.

They design the brand, the systems, the training, the marketing. All of it.

They put in the trial and error so others don’t have to.

Then what?

Once the business is humming, the franchisor starts offering people the chance to open their own locations using that exact model.

You (as a franchisee) get:

The rights to use the name and logo
A full business system to follow
Support and training from the original company
A way to open your own business… without starting from scratch

Meanwhile, the franchisor gets to expand their brand into more cities, while supporting new business owners along the way.

It's not just a name — it’s a system

A lot of people confuse franchising with licensing. But here’s the difference:

A license might let you use someone’s name or product.
A franchise gives you access to the entire business playbook.

You’re running the same kind of operation they are, just in your city, with your local team, under your ownership.

And because there’s more control and structure, franchisors are regulated — the FTC makes sure everyone is playing fair.

Why it matters

If you’ve ever thought about owning a business but didn’t want to reinvent the wheel, franchising can be a smart way in.

You’re still the boss. You’re still building a business in your community. But you’re doing it with a proven roadmap.

And all of that begins with the franchisor.

They’re the ones who started it all — and now they’re offering others a chance to build on that dream.