What’s Included in Franchise Training?
Thinking about buying a franchise? One of the biggest perks is the training you get when you join the brand. It’s more than just a manual or a quick video — franchise training is designed to set you up for real success.
Here’s what you can usually expect.
Getting Started with Onboarding
When you first sign on, the franchisor will walk you through onboarding. This is where they help you set up your business from scratch — think of it like the welcome wagon for your new venture.
They’ll guide you through the basics like:
Setting up your location or office
Learning the brand’s core systems
Getting familiar with day-to-day operations
It’s all about making sure you have a solid foundation to build on.
Hands-On, In-Person Training
After onboarding, things usually get a bit more hands-on. Many franchisors offer in-person training where you’re actually out in the field working alongside the brand.
This is where you learn how to do the actual work, whether that’s flipping burgers, fixing garage doors, or running a marketing campaign. It’s also a chance to learn how to manage a team within the brand’s system — a skill that’s just as important as the work itself.
Marketing and Ongoing Support
Once you’re up and running, the training doesn’t stop. A good franchisor provides ongoing support to help you grow and succeed.
That can include:
Marketing help to get the word out in your area
Coaching to troubleshoot problems or improve your business
Operational support to keep everything running smoothly
This ongoing coaching is what turns a business owner into a business pro.
Why Training Matters So Much
Buying a franchise isn’t like starting from zero. You’re stepping into a system that’s already been tested and refined. But to make it work in your city, you need more than a logo — you need the knowledge, the skills, and the support to run the business day-to-day.
Training is the key to unlocking that. It’s what helps you avoid common mistakes and build confidence.
Wrapping It Up: What’s Included in Franchise Training?
So, what’s included in franchise training?
It’s a package deal: onboarding to set you up, in-person field training to teach you the work and management, and ongoing marketing and coaching support to help you thrive.
If you’re thinking about buying a franchise, ask about the training upfront. A franchisor who invests in your success with hands-on, ongoing training is one worth partnering with.
*This is not an offer to sell a franchise. Franchise offerings are made only through the delivery of a Franchise Disclosure Document (FDD)*
