What are common risks in franchising?
Starting a franchise sounds like a safe bet, right? After all, you’re buying into a proven system. But here’s the thing: at the end of the day, it’s still your business. And with owning your own business comes risk.
You might think franchising takes all the guesswork out. But the reality is, you face many of the same challenges as any entrepreneur starting fresh.
It’s your business, all the way
When you become a franchisee, you’re stepping into a system that’s been built and tested. That’s a huge advantage. You don’t have to figure everything out from scratch. The brand has done the heavy lifting — marketing, product development, operations.
But you’re still running the show day to day. And that means:
Handling customer complaints
Managing employees (which can be tricky)
Navigating local laws and regulations
Dealing with unexpected expenses or slow sales
Those risks don’t go away just because you’re part of a franchise.
Sometimes, the system isn’t foolproof
Franchise systems are designed to work well. But they’re not perfect. Markets change. Customer preferences shift. What worked five years ago might need an update.
Plus, sometimes the support from the franchisor isn’t as strong as you hoped. Maybe training wasn’t thorough. Or maybe you don’t get enough guidance on how to grow your location.
So while you have a blueprint, you still need to be proactive and adaptable.
What risks should you watch out for?
Here are some common risks that come with franchising:
Financial risk — you’re investing money upfront and paying ongoing fees
Operational risk — running the daily business can be complicated
Market risk — your local market might not respond the same way
Regulatory risk — some states have extra rules to follow
Franchisor risk — if the parent company struggles, it could affect you
But it’s worth it if you’re ready
Franchising isn’t for everyone. It takes work, dedication, and the willingness to face those risks head-on.
If you’re ready to be an entrepreneur, franchising gives you a leg up with a proven business model. Just remember, it’s still your business to run. And that means risks come with the territory.
What are common risks in franchising?
So when you ask, “What are common risks in franchising?” the honest answer is: all the risks that come with starting a business, plus a few franchise-specific ones. But with the right mindset and support, those risks can become manageable.
At the end of the day, you’re building something that’s yours — and that’s pretty exciting.
*This is not an offer to sell a franchise. Franchise offerings are made only through the delivery of a Franchise Disclosure Document (FDD)*